Three companies that relied on referrals and founder-led selling, and what changed once the system was in place.
Clients include Coca-Cola, Domino's, TUI and Royal Caribbean.
Most new work came through referrals and the founder. CRM data was messy, so nobody could tell which leads were real.
Found their best-fit clients, built a clear sales process in their CRM, launched outreach across channels and wrote the playbook.
Clients include Netflix, Lamborghini and Jaguar.
Growth relied on referrals, so pipeline swung month to month. No clear target client, and the CRM was barely used.
Defined who to target and how to score leads, rebuilt the sales process and CRM, and set up reporting and regular pipeline reviews.
No clear target customer, weak positioning, and outreach that happened when someone had time.
Repositioned the product, defined target customers, and built the pipeline and CRM process.
"Working with nymra has been transformational. They rebuilt our sales system end-to-end, from process design to CRM optimisation, bringing structure, clarity, and measurable growth."
"nymra brought order to chaos. They didn't just improve our sales, they built the infrastructure behind it. From ICP clarity to CRM automation, everything now runs with precision and accountability."
"nymra brought structure where we had none. We needed help to understand who we should target, how to position ourselves, and how to build a sales system that actually works. They changed how we think about growth."